Client Success Director at Bazaarvoice, eCommerce & Digital Marketing Veteran
Internet | Austin, Texas Area, US
Seasoned marketing and ecommerce leader with 10+ years of experience in growing and optimizing e-marketing programs into successful, profitable, ROI positive vehicles that help ecommerce companies and multi-channel retailers thrive. I began my online marketing career managing paid search campaigns for ecommerce companies and have since grown into managing an internet marketing team directly responsible for the successful performance of multiple digital marketing channels including paid search, display, PLAs, retargeting, SEO, affiliates, social, mobile, comparison shopping engines, marketplaces, strategic partnerships, web analytics, contract negotiations, budget planning and forecasting.
Specialties: Internet Marketing, Search Engine Marketing (Paid Search), Search Engine Optimization (SEO), Social media, Mobile commerce and mobile marketing, Web Analytics & reporting in a multi-channel environment, Retargeting, Comparison Shopping Engines (CSEs), affiliate marketing, contract negotiations, and budget planning, management and reporting.